| 授課教師 |
李宗政
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開課單位 |
企業管理系台灣產業策略發展博士班
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| 學分數 |
3
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修課時數 |
3
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開課班級 |
日間部博士班1年級 A班
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| 本課程培養學生下列知識： |
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本課程旨在透過講授、文獻閱讀、產業個案討論、業界實務經驗交流等方式以增進學生對產業競爭分析工具與模式之掌握，以及對一般產業及特定高科技產業概況、競爭策略、發展趨勢之了解。1.了解產業競爭分析工具。2.了解一般產業競爭概況。3.了解高科技產業競爭策略與發展趨勢。1.The economics principle of business strategy. 2.Case study
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| 每週授課主題 |
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第01週：Cases Study, and lead the students to make busines第02週：Cases Study, and lead the students to make busines第03週：Cases Study, and lead the students to make busines第04週：Cases Study, and lead the students to make busines第05週：How to aim at the business problem to design the c第06週：How to aim at the business problem to design the c第07週：How to aim at the business problem to design the c第08週：How to aim at the business problem to design the c第09週：Based on the perspective of the business model inn第10週：Based on the perspective of the business model inn第11週：Based on the perspective of the business model inn第12週：Based on the perspective of the business model inn第13週：Summarized the designing process for the competiti第14週：Summarized the designing process for the competiti第15週：Summarized the designing process for the competiti第16週：Summarized the designing process for the competiti第17週：Case Study.第18週：Final-term Oral Presentation, and the Final Report
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| 成績及評量方式 |
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平時作業及出席：40%期末報告：60%
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| 證照、國家考試及競賽關係 |
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本課程無證照、國家考試及競賽資料。
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| 主要教材 |
1.Osterwalder, Alexander and Pigneur, Yves, 2012, Business Model Generation, John Wiley & Sons Inc, USAOsterwalder, Alexander and Pigneur, YvesJohn Wiley & Sons Inc, USA2012 (教科書)
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| 教師資料 |
教師網頁：http://www.cyut.edu.tw/~john/
E-Mail： john@cyut.edu.tw
Office Hour：
星期二,第3~4節,地點:T2-929;
星期四,第3~4節,地點:T2-929;
分機:4441
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