| 當期課號 |
3246 |
Course Number |
3246 |
| 授課教師 |
徐文宗 |
Instructor |
Hsu,Wen Chung |
| 中文課名 |
企業倫理與社會責任 |
Course Name |
Business Ethics and Social Responsibility |
| 開課單位 |
行銷與流通管理系(四進)一A |
Department |
|
| 修習別 |
選修 |
Required/Elective |
Elective |
| 學分數 |
3 |
Credits |
3 |
| 課程目標 |
本課程主要在提供同學建立企業倫理道德的基本概念、學習企業倫理的議題應用、進而在日後進入社會服務成為企業經理人或企業經營者之後，能夠發展實踐；幫助台灣企業的經營者與經理人，認識及瞭解CSR的重要性和世界潮流，同時掌握落實CSR的步驟，與國際潮流接軌、贏得商機，並獲得尊重，進而能夠傳承永續，真正做到個人、企業、社會、環境都能互利不悖的共存共榮、共好境界。 |
Objectives |
The main objective of this course is to provide students with basic concept of business ethics establishment which is then to apply into business ethics subjects. Students will be able to develop and practice the knowledge when they enter the society and serve as managers or business operators in the future. Besides, this course prepares the students with the capability in assisting the operators and mangers in Taiwan enterprises to recognize and understand the importance of CSR as well as the world trend. The knowledge and CSP practices connect enterprises with the international trend for more business opportunities. Enterprises with advantages are then gain reputation and lead to sustainable management. All these realize the harmonious and mutually beneficial coexistence which interconnects individuals, enterprise, society, and environment. |
| 教材 |
1.企業倫理----開創卓越的永續經營磐石【吳松齡著】。
2.企業社會責任【高希鈞著】
3.企業倫理學【廖勇凱】 |
Teaching Materials |
1.Business Ethics: establishing the for Business sustainability
2.Corporate Social Responsibility
3.Enterprise Ethics
Theory and Application |
| 成績評量方式 |
出席率：20％
作業及參與：20％
期中考試：20%
期末考試：40％ |
Grading |
Attendance : 20%
Practice & Participation : 20%
Mid-term Assignment : 20%
Final exam :40% |
| 教師網頁 |
|
| 教學內容 |
第一週：師生認識、教學大綱與教學進度、成績評量方式、倫理道德有關的概念。
第二週：企業倫理行為與道德考量。
第三週：員工滿意的企業倫理行為。
第四週：股東滿意的企業倫理行為。
第五週：顧客滿意的企業倫理行為。
第六週：對其他涉利者的倫理行為。
第七週：企業社會責任的倫理行為。
第八週：期中測驗
第九週：組織發展過程的倫理義務。
第十週：以品德為導向的企業倫理。
第十一週：完全服務的企業倫理。
第十二週：知識經濟時代倫理教育。
第十三週：行動商務時代倫理道德。
第十四週：自我管理的生活倫理。
第十五週：政府公部門與行政倫理。
第十六週：建構永續的企業倫理方案。
第十七週：期末測驗。 |
Syllabus |
Week 1: Introduction, teaching outline and schedule, grade evaluation method, concepts related to ethics and morality.
Week 2: Enterprise ethical behaviors and moral considerations.
Week3: Employee satisfied enterprise ethical behaviors
Week4: Shareholders satisfied enterprise ethical behaviors
Week5: Customers satisfied enterprise ethical behaviors
Week6: Ethical behaviors related to others involved
Week7: Ethical behaviors related to corporate social responsibility
Week8: Midterm exam
Week9: Ethical obligation during organization’s development
Week10: Morality lead enterprise ethics
Week11: Enterprise ethics with full services
Week12: Ethics education in the era of knowledge-based economy
Week13: Ethic morality in the era of mobile commerce
Week14: Self-controlled living ethics
Week15: Government’s public department and administration ethics
Week16: To construct a sustainable enterprise ethics plan
Week17: Final exam |