朝陽科技大學 098學年度第2學期教學大綱
Planning and Evaluation on leisure Activity 休閒活動設計與評估

當期課號 7103 Course Number 7103
授課教師 張君如 Instructor CHANG,CHUN JU
中文課名 休閒活動設計與評估 Course Name Planning and Evaluation on leisure Activity
開課單位 休閒事業管理系碩士班一A Department  
修習別 選修 Required/Elective Elective
學分數 3 Credits 3
課程目標 透過議題討論,參訪,及實際地參與活動企劃,學習活動設計與評估之基本理念與應用,培養學生對於休閒活動設計之能力。 Objectives Developing a Program Pricing Philosophy Determining Program Costs Pricing Program Services.
教材 1.Rossman, J.R. , & Schlatter, B.E.(2000),Recreation programming: designing leisure experiences (3rd Edition). Champaign, IL: Sagamore Publishing.
2. Edginton, C. R., Hanson, C.J., Edginton, S. R., & Hudson, S.D.(?). Leisure programming: A service-centered and benefits approach (3rd ). The McGraw-Hill Companies, Inc.
2. Rohnke & Butler (1995). QuickSliver:
adventure games, initiative problems, truast activities and a guide to effective leadership.Project Adventure Inc.
3. Ewert (1989). outdoor adventure pursuits: foundations, models, and theories. Publishing Horizons, Inc.
Teaching Materials 1.Rossman, J.R. , & Schlatter, B.E.(2000),Recreation programming: designing leisure experiences (3rd Edition). Champaign, IL: Sagamore Publishing.
2. Edginton, C. R., Hanson, C.J., Edginton, S. R., & Hudson, S.D.(?). Leisure programming: A service-centered and benefits approach (3rd ). The McGraw-Hill Companies, Inc.
2. Rohnke & Butler (1995). QuickSliver:
adventure games, initiative problems, truast activities and a guide to effective leadership.Project Adventure Inc.
3. Ewert (1989). outdoor adventure pursuits: foundations, models, and theories. Publishing Horizons, Inc.
成績評量方式 出席(10%)
活動企劃書(40%)
活動執行宇成果報告書(40%)
課堂參與討論(10%)
Grading attendence(10%)
activity planning(40%)
pratical and final report (40%)
participation and discussion (10%)
教師網頁 數位教材網:http://163.17.8.246/xms/index.php?reload=1&favoriteMode=2&view=news/list.php
教學內容 基本活動企劃概念
情境活動系統的六個關鍵元素
效益基礎企劃法
發展休閒服務產品
運用目標企劃法發展活動
發展活動機構的企劃使命
撰寫活動經營管理目標
獲得客戶資料
活動設計
創意企劃
準備活動企劃
活動促銷方法
活動報名程序
活動執行的人事管理與督導
發展活動定價哲學
確定活動成本
活動服務的定價
活動評估方法
五種活動評估模式
活動服務的決策
Syllabus basic programming concepts
six key elements of a situated activity system
benefits-based programming
developing leisure service products
using goal and objective technology in program development
developing the agency's programming mission
writing program management goals
obtaining client input
program design
creative programming
preparing the program plan
techniques for program promotion
registration procedure
staffing and supervising program operation
developing a program pricing philosophy
determining program costs
pricing program costs
program evaluation techniques
five program evaluation models
making decisions about program services
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