| 教學內容 |
一、 課程目標：
教導學遊程規劃之理論與設計規範，透過研討了解貴化當中面臨的實際問題以及尋求解決方法；輔助以教學觀摩及活動個案之參訪與研討，將遊程規劃之理論基礎與實務相結合。
二、 教學進度：
第1-2週：課程大綱與進度之整體說明、遊程規劃之定義、類別與設計範疇
第3-4週：遊程規劃之主題、技巧、規劃五原則與顧客市場，第四週校外教學觀摩（１）
第5-6週：休閒的世界，休閒產業中休閒、遊憩與遊戲
第7-8週：戶外與戶內遊憩及活動，遊程規劃環境和資源
第9-10週：第九週期中報告、第十週遊程規劃市場與教育文化
第11-12週：遊程規劃服務品質、決定因素、顧客市場，個案規劃與研討
第13-14週：現代休閒實況與活動設計，第十四週校外教學觀摩（2）
第15-16週：遊程規劃生命週期，個案規劃與研討
第17-18週：個案規劃與專題研討、期末考
三、 教學方式：
1.採取教師理論與實務講解、專案探討方式教學，及互相交流研究。
2.培養學生具備了解運動休閒產業之知識。
3.參觀相關產業如:旅行社、健身俱樂部、瑜珈中心、游泳池，實際了解產業經營實況與管理。 |
Syllabus |
TOUR PLANNING
一、Course Objectives:
1. This course aims at giving students
the basic knowledge of travel
industry, such as general
introduction to tour itinerary
planning, cost analysis, air
ticketing and computer reservation
system.
二、Syllabus:
Week 1-2: Orientation of the course;
definition of tour itinerary
planning and its designing
categories.
Week 3: Subjects, skills, five
principles and customer markets
of tour itinerary planning.
Week 4: Field trip (1)
Week 5-6: Leisure world; recreation and
games within recreational
industry.
Week 7-8:Outdoor and indoor
recreational activities;
environment and resources of
tour itinerary planning.
Week 9: Mid-term presentation.
Week 10: Market and educational
culture of tour itinerary
planning.
Week 11-12: Service quality, decisive
elements and customer
market of tour itinerary
planning; cases study.
Week 13: Present situation of modern
recreation and activity
design.
Week 14: Field trip (2)
Week 15-16:Life circle of tour
itinerary planning and
cases study.
Week 17-18: Cases study, final exam.
三、The course will focus on the theories and cases study as well. Students will be equipped of knowledge of sports and recreation industry. To know the current situation of the industry, students will be exposed to the travel agents, fitness center, yoga center, and swimming pools, etc. |