朝陽科技大學 098學年度第1學期教學大綱
Business Ethics and Social Responsibility 企業倫理與社會責任

當期課號 1589 Course Number 1589
授課教師 洪志誠 Instructor Hung,Chih Cheng
中文課名 企業倫理與社會責任 Course Name Business Ethics and Social Responsibility
開課單位 行銷與流通管理系(四日)一B Department  
修習別 選修 Required/Elective Elective
學分數 3 Credits 3
課程目標 本課程主要在提供同學建立企業倫理道德的基本概念、學習企業倫理的議題應用、進而在日後進入社會服務成為企業經理人或企業經營者之後,能夠發展實踐;幫助台灣企業的經營者與經理人,認識及瞭解CSR的重要性和世界潮流,同時掌握落實CSR的步驟,與國際潮流接軌、贏得商機,並獲得尊重,進而能夠傳承永續,真正做到個人、企業、社會、環境都能互利不悖的共存共榮、共好境界。 Objectives The main objective of this course is to provide students with basic concept of business ethics establishment which is then to apply into business ethics subjects. Students will be able to develop and practice the knowledge when they enter the society and serve as managers or business operators in the future. Besides, this course prepares the students with the capability in assisting the operators and mangers in Taiwan enterprises to recognize and understand the importance of CSR as well as the world trend. The knowledge and CSP practices connect enterprises with the international trend for more business opportunities. Enterprises with advantages are then gain reputation and lead to sustainable management. All these realize the harmonious and mutually beneficial coexistence which interconnects individuals, enterprise, society, and environment.
教材 企業倫理-倫理教育與社會責任
楊政學編著
全華圖書公司出版
Teaching Materials Enterprise ethics - ethical education with social responsibility
成績評量方式 平常成績40%期中考30%期末考30% Grading General Evaluation 40 %
Mid Term Exam 30 %
Final Term Exam 30 %
教師網頁  
教學內容 1.基本觀念介紹:倫理、道德與企業倫理
2.企業倫理之決策、判斷與推行
3.企業社會責任之概念與實踐
Syllabus 1.The basic concept introduced: Ethics, morals and enterprise ethics
2.The decision-making, judgment and execution of the enterprise ethics
3.The concept and practice of the enterprise social responsibility
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