| 當期課號 |
7357 |
Course Number |
7357 |
| 授課教師 |
林正生 |
Instructor |
Lin,Zheng Sheng |
| 中文課名 |
電子商務溝通 |
Course Name |
E-Commerce Communication |
| 開課單位 |
應用外語系碩士班一A |
Department |
|
| 修習別 |
選修 |
Required/Elective |
Elective |
| 學分數 |
3 |
Credits |
3 |
| 課程目標 |
本課程之目的乃是了解電子商務技術的能力、商務運作流程以及電子商務規劃方法，以便將技術充分運用於目前的業務或開創新的應用領域。 |
Objectives |
The purpose of this course is to understand the capability of EC technology, the business processes, and the planning methodology. Based on this understanding, the students can effectively adopt EC technology for current business application or for creating new application area. |
| 教材 |
電子商務概論 博碩文化出版 陳湘揚 著 |
Teaching Materials |
Introduction to e-commerce |
| 成績評量方式 |
作業及上課表現:30%
期中考:30%
期末考:40% |
Grading |
Homework:30%
M-test:30%
L-test:40% |
| 教師網頁 |
|
| 教學內容 |
本課程之目的乃是了解電子商務技術的能力、商務運作流程以及電子商務規劃方法，以便將技術充分運用於目前的業務或開創新的應用領域。 |
Syllabus |
The purpose of this course is to understand the capability of EC technology, the business processes, and the planning methodology. Based on this understanding, the students can effectively adopt EC technology for current business application or for creating new application area. |