| 當期課號 |
3451 |
Course Number |
3451 |
| 授課教師 |
胡美芳 |
Instructor |
HU,MEI FANG |
| 中文課名 |
廣告片製作 |
Course Name |
TV Commercial Production |
| 開課單位 |
傳播藝術系(二進)四A |
Department |
|
| 修習別 |
選修 |
Required/Elective |
Elective |
| 學分數 |
3 |
Credits |
3 |
| 課程目標 |
以優質廣告製作水準（production value）為目標，訓練學生熟習專業廣告製作流程 |
Objectives |
This class will offer a chance for students to taste the high production value of TV commercial production. Also making students to realize the process of professional TV commercial production process. |
| 教材 |
自編教材 |
Teaching Materials |
selected readings and televsion commercial clips |
| 成績評量方式 |
課堂討論30% 期中作品30% 期末作品40% |
Grading |
Class participation 30%, mid-term work 30%, final work 40% |
| 教師網頁 |
|
| 教學內容 |
本課程將引導同學了解廣告片的製作流程, 以及廣告片的視聽製作技巧, 並在實際製作影片的同時加強其專業的視野 |
Syllabus |
This course will show students the step-by-step process of producing TV commercials. Students will learn sound/image strategies and practical techniques to prepare themselves for work in the professional field. |