當期課號 | 7658 | Course Number | 7658 |
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授課教師 | 王桂沰 | Instructor | WANG,KUEI TO |
中文課名 | 視覺符號研究 | Course Name | Visual Semiotics |
開課單位 | 設計研究所碩士在職專班一A | Department | |
修習別 | 選修 | Required/Elective | Elective |
學分數 | 3 | Credits | 3 |
課程目標 | 從語言符號學理論的研究中,開發視覺記號的論述體系與分析運用能力,從而開啟視覺設計評論之鑰。 | Objectives | Develop the design discourse system and pragmatic analysis capability through the research of Semiotics, in order to open the gate to visual design critics. |
教材 | 張錦華等譯,1995,傳播符號學理論,台北:遠流出版社 Roland Barthes, The Responsibility of forms-crirical essays on music, art and representation. Fernade Saint-Martin, Semiotics of Visual Language, US: Indiana U. Press Robert E. Horn, 1998, Visual Language-globlal communication for the 21st century, US: Macro VU press. |
Teaching Materials | 張錦華等譯,1995,傳播符號學理論,台北:遠流出版社 Roland Barthes, The Responsibility of forms-crirical essays on music, art and representation. Fernade Saint-Martin, Semiotics of Visual Language, US: Indiana U. Press Robert E. Horn, 1998, Visual Language-globlal communication for the 21st century, US: Macro VU press. |
成績評量方式 | 到課與課堂參與情形 30% 閱讀研討專案之主持 40% 期末報告 30% |
Grading | Class participation 30% Seminar holding 40% final paper 30% |
教師網頁 | www.identitylab.tw | ||
教學內容 | 本課程在探討視覺符號之相關理論與分析方法之應用,藉由文獻之閱讀、研討,與設計作品之分析探討,建立視覺符號原理之運用能力。 | Syllabus | Introduction and further exploring to the visual semiotics. |