| 當期課號 |
6816 |
Course Number |
6816 |
| 授課教師 |
李文題 |
Instructor |
LEE,WEN TYI |
| 中文課名 |
休閒產業策略經營管理 |
Course Name |
Strategic Management of Recreational Business |
| 開課單位 |
休閒事業管理系(二進)四A |
Department |
|
| 修習別 |
選修 |
Required/Elective |
Elective |
| 學分數 |
3 |
Credits |
3 |
| 課程目標 |
以策略與經營管理之學理探討休閒產業經營策略，另輔以個案研討方式，釐清同學概念，協助同學瞭解與操作策略經營管理。 |
Objectives |
This course provides students a thorough introduction of the characteristics of leisure industry and the skills of strategic management. Hopefully it is useful for the students in the field of leisure industry in the future. |
| 教材 |
講述法
合作學習
發表 |
Teaching Materials |
Lecture
Cooperation Learning
Presentation |
| 成績評量方式 |
出缺勤10％，課堂討論10％，作業25％，分組報告25％，期末考30％ |
Grading |
attendance 10%
Discussion 10%
assignments 25%
Group Presentation 25%
Final Exam 30% |
| 教師網頁 |
|
| 教學內容 |
本課程之教學旨在使學生對休閒事業之特性及策略管理之技巧作一全面的介紹，希望未來對學生服務於業界有所助益。 |
Syllabus |
This course provides students a thorough introduction of the characteristics of leisure industry and the skills of strategic management. Hopefully it is useful for the students in the field of leisure industry in the future. |