| 當期課號 |
1417 |
Course Number |
1417 |
| 授課教師 |
張簡尚偉 |
Instructor |
CHANGCHIEN,SHANG WEI |
| 中文課名 |
電子商務概論 |
Course Name |
Introduction to Electronic Commerce |
| 開課單位 |
資訊管理系(四日)四B |
Department |
|
| 修習別 |
選修 |
Required/Elective |
Elective |
| 學分數 |
3 |
Credits |
3 |
| 課程目標 |
本課程的主要目標是教導學生瞭解電子商務（Electronic Commerce）的內涵，以及電子商務在實務的運作上所包括的四個構面：科技、商業、管理及法律政策等相關議題與知識，並藉由書中實例操作，進而瞭解資訊科技是如何應用在電子商務實務運作上的。 |
Objectives |
The purpose of this course is to teach students that the Electronic Commerce (EC)is a multidisciplinary science that includes four aspects. These are computer science, business management, marketing and legal issues. Through course teach, students know how EC runs in real world. |
| 教材 |
在理論與技術介紹上以啟發式教學方式進行，透過互動式與小組討論方式以增進學生之邏輯思考與表達能力。在實務方面將透過系統介紹與實作，以培養學生實務經驗。 |
Teaching Materials |
Focus both on theory and practice. Through interaction and team-based discussion, students' logical thinking and presentation ability can be improved. The lab practices will be given to enhance students' practical skills. |
| 成績評量方式 |
作業與參與: 40%、期中考: 30%、期末計畫: 30%。 |
Grading |
Homeworks and participation: 30%, Mid-term exam: 30%, Final project: 30% |
| 教師網頁 |
|
| 教學內容 |
本課程將以管理角度介紹電子商務的定義、技術、建置與應用。主要內容將包括:
1. 電子商務簡介
2. B2C EC
3. B2B EC
4. EC Models and Applications
5. Building EC Systems
6. EC系統實務:Oracle ERP 11i系統架構介紹，以及EC模組介紹與實際操作 |
Syllabus |
Main contents include:
1. Introduction to Electronic Commerce
2. B2C EC
3. B2B EC
4. EC Models and Applications
5. Building EC Systems
6. EC Lab: Oracle 11i EC Modules |