當期課號 |
1405 |
Course Number |
1405 |
授課教師 |
張簡尚偉 |
Instructor |
CHANGCHIEN,SHANG WEI |
中文課名 |
電子商務概論 |
Course Name |
Introduction to Electronic Commerce |
開課單位 |
資訊管理系(四日)四A |
Department |
|
修習別 |
選修 |
Required/Elective |
Elective |
學分數 |
3 |
Credits |
3 |
課程目標 |
本課程的主要目標是教導學生瞭解電子商務(Electronic Commerce)的內涵,以及電子商務在實務的運作上所包括的四個構面:科技、商業、管理及法律政策等相關議題與知識,並藉由書中實例操作,進而瞭解資訊科技是如何應用在電子商務實務運作上的。 |
Objectives |
The purpose of this course is to teach students that the Electronic Commerce (EC)is a multidisciplinary science that includes four aspects. These are computer science, business management, marketing and legal issues. Through course teach, students know how EC runs in real world. |
教材 |
在理論與技術介紹上以啟發式教學方式進行,透過互動式與小組討論方式以增進學生之邏輯思考與表達能力。在實務方面將透過系統介紹與實作,以培養學生實務經驗。 |
Teaching Materials |
Focus both on theory and practice. Through interaction and team-based discussion, students' logical thinking and presentation ability can be improved. The lab practices will be given to enhance students' practical skills. |
成績評量方式 |
作業與參與: 40%、期中考: 30%、期末計畫: 30%。 |
Grading |
Homeworks and participation: 30%, Mid-term exam: 30%, Final project: 30% |
教師網頁 |
|
教學內容 |
本課程將以管理角度介紹電子商務的定義、技術、建置與應用。主要內容將包括: 1. 電子商務簡介 2. B2C EC 3. B2B EC 4. EC Models and Applications 5. Building EC Systems 6. EC系統實務:Oracle ERP 11i系統架構介紹,以及EC模組介紹與實際操作 |
Syllabus |
Main contents include: 1. Introduction to Electronic Commerce 2. B2C EC 3. B2B EC 4. EC Models and Applications 5. Building EC Systems 6. EC Lab: Oracle 11i EC Modules |